Holmi is a French sustainable fashion brand aiming for a change in the industry and a better world. In Arabic “Holmi“ means “my dream”, and the brand embodies the one for a greener world with fairer standards. Vibrantly warm, ambitiously creative and positive, Holmi is inspired by owner’s Mediterranean roots and this land’s vibe and aimed to keep it elegant yet colorful and bold to stand out in a crowded market. We created a logo that fully illustrates Holmi’s attitude and is playful, wavy, eye-catching. Bright red and pink incorporate a strong floral bursting feel and in overall follow natural motifs speaking wild bloom, energy and hope.